Have you ever been drinking a glass of water and found yourself struggling to finish it, or filling up your water bottle for the day only to empty the contents out again when you get home. For some of us getting in enough water each day is a chore in itself. Whether you dislike the taste of tap water and don't have a filter or, whether regardless of water source, you're just not a fan, then water enhancers might be your new best friend.

Water enhancers are a new drink category emerging in the global market. Designed for a different purpose than cordials, juices or other flavoured beverages, water enhancers are not here to fully disguise the taste of water, but more act as a subtle enhancement, (emphasis on the ‘subtle’). Their overall function should be to make you feel like you're still drinking water, while having a hint of refreshing flavour that makes it easy to down a whole bottle. 

It can take a little adjustment for some people at first, a lot of us are used to the strong flavoured, highly sweetened beverages dominating the supermarkets today. But opting for subtly flavoured water can help to reset our overstimulated taste buds and get us on the path to making healthier lifestyle choices.

By making water appealing again, water enhancers also serve a dual purpose of encouraging the investment in reusable water bottles. When we’re not motivated to stay hydrated during the day, we are more likely to rely on the spontaneous impulse purchases of single use beverages. Turning our hydration goals into a daily ritual is a great way to lower our dependence on these high sugar, caffeinated drinks that are not only bad for our health but also the planet. 

So if you're ready to enter the world of fun and easy hydration there's a few things to keep in mind. Many water enhancers in the international space contain synthetic chemicals and flavourings as a cheap way to artificially flavour water. Even some natural ones that rely solely on natural flavours can taste pretty artificial. Choosing quality ingredients is key to making sure the act of drinking more water stays a healthy one. Drinke is made with no unnecessary fillers, bulking agents or synthetic flavourings, just real ingredients, providing you with the easiest, freshest way to drink more water.

DRINKE Member x